SurfaceIQ Virtual LotCheck your site

For franchise and independent dealers

Show up when buyers ask AI instead of Google.

SurfaceIQ Virtual Lot puts every car on your lot where ChatGPT, Perplexity and Google's AI can read it, answers the questions shoppers actually ask, and shows you, answer by answer, when an assistant names your store.

Check your site freeHow it works

Inventory AI can read

Every car on your lot gets its own page on your branded Virtual Lot address, with the VIN, price and specs in the first HTML a crawler sees, structured data, and a plain-text twin. AI agents can search your lot directly through your own MCP server.

Answers to the questions shoppers ask

Shoppers ask "used SUVs under $25,000 near me," not for a VIN. Virtual Lot builds those lists from your live inventory, and drafts answer pages for the broader questions. Every word is compliance-checked, and nothing goes live until someone at your store publishes it.

Proof, not estimates

Each week we ask ChatGPT, Perplexity and Gemini the questions buyers in your area ask, and store every answer word for word. You see exactly which answers name you, which crawlers visited, and which leads came from where, delivered to your CRM.

What we never do

Built to hold up when a dealer principal asks “how do you know?”

  • Estimate AI traffic. If we didn't log it, we don't show it.
  • Rate your deals or call a price high. One all-in price you approve, everywhere.
  • Publish generated text nobody at your store has reviewed.
  • Scrape your website for inventory. We use the feed you already have.

Which dealers does AI recommend in your town?

Our monthly benchmark asks the same shopper questions across a metro and counts which dealers the answers name.

See Jacksonville

From $249 a month per rooftop

Flat pricing, no per-lead fees, and a free tier that publishes your inventory.

See pricing